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3 Private Club Memberships Serving Ultimate Luxury

Celia Konstantellou | January 21, 2021 |

A safe sanctuary is the ultimate luxury during these times. As more consumers seek exclusive experiences offering enhanced safety and flexibility, private club memberships in the travel and alcohol industries have soared.

VistaJet makes air travel glamorous and stress-free PHOTO COURTESY OF BRANDS
VistaJet makes air travel glamorous and stress-free.

1. VISTAJET

The first and only global private aviation company, VistaJet, acquired the largest fleet of privately owned Bombardier business jets to fit any flight requirements, making a getaway easier than ever. As travelers continue to seek elite travel experiences, VistaJet reported a 320% worldwide membership increase from July 2019 to July 2020. Providing exclusive jet-to-yacht service alongside multilocation escapes with an emphasis on immersions in nature and health-enhancing activities, VistaJet has evolved into one of the most sought-after membership aviation businesses today.

Exclusive Resorts has a number of luxurious destinations across the globe. PHOTO COURTESY OF BRANDS
Exclusive Resorts has a number of luxurious destinations across the globe.

2. EXCLUSIVE RESORTS

Established in 2002, Exclusive Resorts is a members-only vacation club for upscale travelers with premier destinations all over the world. The elite vacation club provides members with coveted access to an on-site team of experienced staff and VIP benefits through luxury brand partners such as Barton & Gray Mariners Club and Sentient Jet. Despite travel restrictions, the Exclusive Resorts’ August 2020 membership sales performance (its latest numbers) is the best it has been in six years. All this goes to prove that personalized service and exclusivity are priorities for elite travelers, especially during a pandemic.

Members of Stones Black have access to premiere wine selects PHOTO COURTESY OF BRANDS
Members of Stones Black have access to premiere wine selects.

3. STONES BLACK

Last year, Lawrence Fairchild of Stones Wine, Napa’s “Hermès of wine,” launched Stones Black, a premier membership for clientele looking for high-level access to wine selections. Just 500 invitation-only memberships are available. Some of the benefits members can enjoy are priority invitations to sold-out Stones Wine events held around the country, including dinners at Le Bernardin in New York and Blackberry Farms in Tennessee. In addition, members have the opportunity to attend private tastings with proprietor Fairchild in Napa Valley. After an overwhelming response to the initial launch, Fairchild is planning to extend a second round of invites in early 2021.



Photography by: Courtesy of brands